Blog

Unlocking Black Friday Gold: Your Data-Driven Guide to Winning Big with Ultra Platform

Black Friday is almost here, and it’s time to turn up the heat on your holiday strategy!...

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Mobile Measurement with Firebase: Benefits and Challenges for App Advertisers

For any app, big or small, mobile measurement is critical to its success. Having insights...

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Case Study: India’s EdTech Company Gradeup Boosts ROAS by 10% With Ultra Platform and AppsFlyer

An India-based online exam preparation platform with over 30 million members, Gradeup...

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Unraveling India’s Gaming Landscape: Who are India’s Gamers

It all started in 1997 with our sturdy little Nokias coming preloaded with “Snake.”...

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