Blog

India on the Move: Why 2025 Is the Breakout Year for Travel

India’s digital landscape is experiencing a seismic shift in 2025, and at the heart of...

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From Click to Takeoff: India’s Mobile-First, AI-Powered, and Experience-Driven Travel Boom

India’s travel landscape is no longer just about destinations—it’s about discovery,...

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Scroll, Swipe, Shop: A Mobile-First Easter Shopping and Engagement Boom in South Africa

Easter in South Africa is more than just a time for celebration—it has evolved into a key...

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Navigating Fintech UA Goals in 2025: Personalization, Precision, and ROI-Driven Innovations

The Fintech landscape in 2025 is nothing short of revolutionary. It's no longer about...

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Why AI Should Be Your Biggest Ally in Performance Marketing in 2025

The digital advertising landscape has never been more competitive. Consumers demand...

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Unlocking Black Friday Gold: Your Data-Driven Guide to Winning Big with Ultra Platform

Black Friday is almost here, and it’s time to turn up the heat on your holiday strategy!...

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Festivals, Flights, and the Future: How India’s Travel Industry is Taking Off

India’s festive season has evolved from traditional celebrations into a defining period...

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A Step-by-Step Guide to #GoUltra with your festive e-shopping campaigns leveraging Bid-Driven Social Amplification

The Indian festive season is a goldmine for e-commerce brands, offering an unparalleled...

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#GoUltra to Supercharge your App Engagement and the Festive Spirit with our Winning Strategies

As the festive season dawns in India, the digital landscape transforms into a bustling...

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Mobile Measurement with Firebase: Benefits and Challenges for App Advertisers

For any app, big or small, mobile measurement is critical to its success. Having insights...

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